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Brownie Wise: Tupperware’s Poly-T Powerhouse

November 1, 2024 – January 19, 2025

Mid-century Central Florida was home to Brownie Wise, the visionary business leader who made Tupperware a household name in the 1950s. Our newest pocket exhibition, Brownie Wise: Tupperware’s Poly-T Powerhouse, highlights her pivotal role in popularizing the “party plan” sales method. Tupperware home parties promoted women’s entrepreneurship and offered a forum to demonstrate the brand’s patented flexible polyethylene, or “poly-t,” that users “burped” to keep food fresh.

As one of the first women executives in the male-dominated business world of 1950s America, Wise played a key role in Tupperware’s success, shaping the company’s rise to prominence from its Orlando headquarters. The exhibition features vintage Tupperware and seldom-seen images and artifacts from the museum’s collection, offering a fascinating look into this memorable era of American business.